Tarigan, Ruth Srininta, Juliana Caesaria Tandung, Ansell Kevyn Sutrisno, and Viriyani Viriyani. “THE EFFECT OF CELEBRITY ENDORSEMENT ON PURCHASE INTENTION”. International Journal of Financial and Investment Studies (IJFIS) 4, no. 1 (August 13, 2023): 50-62. Accessed May 16, 2024. https://ijfis.petra.ac.id/index.php/ijfis/article/view/115.